Kevin Lee

Design Works at IBM

Insurance Claims Adjust (IBM + Apple)

Showcase material for the 2018 Dreamforce event

  • Led the entire research and design process
  • Identified personas
  • Designed Journey Map


Skills Used

  • Adobe Illustrator
  • Keynote

Design Works at IBM

Project Logo Design 

<Cannot share client details due to confidentiality>

  • Took complete ownership of the design process of an organizational transformation project, which is planned at least for the next 5 years
  • Researched client background, project goals, client design guidelines, etc.
  • Identified keywords for design inspirations
  • Presented in front of IBM and the client leaderships
  • Currently in the process of voting

Skills Used

  • Adobe Illustrator

Design Works at IBM

Citi Whitepaper

  • Took complete ownership of the design
  • Researched materials
  • Organized contents
  • Worked with IBM North America leaders


Skills Used

  • Adobe Illustrator
  • MS PowerPoint